This entry does deal in all again, with what they do term, the Parastatal. Than in all, when one does think Anatolia and infrastructurally too, they do want to think the Parastatal too. However though, the roles and responsibilities of a Parastatal, might not be too well known to most, but in many ways even, one can truly associate Parastatals in all again, with what they do term Workmanship. That in many ways, and with all the talk that does go about and within Africa too, and dealing with Economic or Business opportunity, one can in many ways even, truly say that, Africa as a whole perhaps, does have, a Workmanship problem {and that in many ways even, its Workers, are not really good at their work actually} {and as with their attempting even, to fix something for instance actually}.
In all, on thinking about the Parastatal {and as with Air Tanzania or Kenya Airways too even, originally Parastatals}, one should best associate them in all again, with not only developing Workmanship in itself, but in many ways too, with helping spread it all around one that is. In all, the definition of the Parastatal given below, does not have to do with directly setting up one, but in many ways too even, thinking in all, on what does truly constitute Workmanship in itself actually.
Here though, is a parchment, and reprinted in all again, from another document written by the writer actually (the Blogger in this case), and having in all to do, with Workmanship and the setting up in all again, of a Parastatal too.
I will give small examples later, of businesses you can start easily, based on what is discussed below.
Large Scale Industries: As mentioned before, these industries, have to do, with making peoples lives better. Many people don’t know this, and often believe, that they are about livelihood. By this we mean, that they believe, they are about well-being. In general, this means, they believe, they are associated with success and achievement in life. That’s how people today, view them. Instead of seeing them as simply being about, making peoples lives better and easier. For instance, today, Real Estate, is seen as being about building homes. In reality, Real Estate, is really about developments, associated with luxury e.g. hotels, summer homes, private clubs (Karen Country Club) etc. You should make this distinction. Whenever you think of making peoples lives better, think from the perspective, of the Large Scale Industries. In Kenya, these industries are as follows: Telecommunications, Retail, Entertainment, Real Estate, Mining, Tourism, Foods and Transportation. You can easily engage in these industries, based on knowing what to provide, from an emotional point of view. Meaning this, that these industries, provide services/products, associated with withdrawal feelings. Withdrawal feelings, are the feelings you get, when you drink water, or sleep. You can however, provide services/products in these industries, based on escapism. Escapism, is similar to the feelings you get, when you play video games, or daydream. I am not telling you, you must be engaged in these industries, from the point, of a heavy investment. I am really saying, that you should engage in them, from the perspective, of side businesses, that serve these large scale industries. So, for instance, with Real Estate and the Hotels Industry, you could supply coke, via coke machines to them. That’s what I am saying. Start small businesses, associated, with these industries. This is not too hard, as many of the people, who work in these industries, are actually brown skinned. In short, what you need to do, with regards to these industries, is start what are known as, Operations. Operations, are small businesses, usually run by one or few people. For instance, if you open a shop, like the one in Mombasa I was telling you about, with one person/few people in it, that’s an Operations. A Coke machine, is also an Operations. Operations, are usually marked by three things: first off, is a supplier/partner. For instance, if you sell stuff, you have to know, where to get it from easily; second, it should be easy to troubleshoot. Meaning that all its problems, can easily be resolved, via something, like a manual. Thirdly, it should be manned by someone, competent. Operations in America, are often known as Franchises. A Fast Food restaurant, is an example of an Operations/Franchise. You can try and start a Franchise, associated in America, here in Kenya. To be a success, with Operations/Franchises, you have to learn how to gauge, the Market. What this means, is that you have to locate your Operations, in the proper location. These businesses, are all about one thing, Location, Location and Location.
Remember, your long term goal, should be to design and even create Systems, within these large scale industries.
Social Entrepreneurship: This deals, with dealing with the psychological needs, of people. This can be approached, from the perspective, of the problems people have. The problems people have, can be associated, with their instincts. There are several of them. We shall list them, as follows:
1. Knowledge: People have a general desire for knowledge, and that’s why they go around talking to people, or reading newspapers/magazines.
2. Socials: People have a general want, to associate with other people. Coming up with ideas, to bring people together, is what Socials is about.
3. Self-Growth: People, have a desire, to know whom they are, and what their life, is about. That’s why some stuff like Astrology, is popular.
4. Self-Improvement: This is all about improvement, based on ones skills and training. Providing schooling, is an example.
5. Tests: This means, dealing with anything, that basically threatens one.
6. Tribulations: This refers to problems, arising from personal relations. Come up with businesses, to solve people’s personal relationship, problems.
7. Trials: This refers to problems, that deal with issues of freedom, time and goals. For instance, coming up with an idea, to help people who don’t have enough time, manage their time, or even free up their time. For instance, a website, that helps people pay their bills.
The first four problems, are dealt with via, what they call Institutional modes (Organizations). The last three, are dealt with what they call, a Business System. Institutional modes, are kinds of Systems. The Media Industry, or Publishing Industry, is an Institutional mode.
Institutional modes operate, via what are known as ‘Runnings’. ‘Runnings’, is a way of running businesses. What this involves, is a way of running a business, that is very people based. It involves, what many call Plotting. Lets say, you want to print some pamphlets. You can do this, via Runnings. You get someone to design the pamphlet for you, for example, another person, to print it and another person, to distribute it. That’s what Runnings, is all about. Business Systems, operate, from what are known as Automation. Automation, is a kind of Runnings. What this means, is that, instead of having a person solve the problem for you, an automation, does it instead. A good example of an automation, is an ATM machine. You could for instance, as mentioned before, come up with a website, to help people free up their time. An example being a website, that pays peoples bills. The website, is an automation. Its like a person, a clerk. A good example of Automation, is anything, that replaces people, who are said, to be in a Position. For instance, a clerk, is a person, who holds a position. You have to think about this more deeply, but it is not difficult, to understand. Business Systems in general, replace runnings, in an Organization of any kind. So, instead of having people go somewhere to apply for something, they can do this, via a Business System/ Website. You run the website/Business System, for the Organization/Company etc. Runnings, is generally about the people you meet, when you try to do something. In general, how can you replace them; thats what Business Systems, are about.
You can also, enter this sphere of economic opportunity, by studying the Systems/Organizations, already up and running, and then supplying them, with the Supplies, they need. This is not as hard as you think it is, but requires thinking. You must know, what a Supply/Supplies, really means, and who needs them. Supplies are associated with Runnings i.e. the people you run into/deal with, and the stuff they use (supplies).
Processing/Systems design: This deals with, businesses, involved in Education, Health, Law, Banking, Communications and even City Management Systems. A good example of a City Management System, is Waste Disposal. This work, is usually done by City Hall, and City Councils. Processing, is a small industry, within these industries/Systems. Communications, should not be confused with Telecommunications. Email, is an example of Communications. Communications, generally, use the Internet and Paper. You can engage in these industries/systems, via owning Processing businesses. Processing Busineses, are associated with Workings. In general, Processing, is about making Workings, faster and more efficient. In general, being involved in Processing, is about making Workings, more efficient. You go into a company, and see, what you can do, to make Workings more efficient. Do remember, Workings, is not always about Technology. Processing, is not that difficult to implement. Whats difficult, is convincing businesses, to engage in it. It can be hard, to privatize this. What instead one can do, is sell the idea, to a company for instance, and then be the supplier, for the equipment, they need. In general, this industry, is associated, with Equipment. You can at the very least, engage in this industry, by looking for Equipment, and telling companies, why it is beneficial to them. In this case, you are like a Salesman. It’s the easiest way to begin. Computer Technology in Kenya, is often associated with Workings/Processing, when it would be best associated with Business Systems/Automation. That’s the problem, with the Computer Industry, in Kenya. This is all simple. Simply look at any kind of Equipment, and think up/ see, who would need it, and try to convince them, to buy it.
It is also, in these Industries/Systems, where your work, as a Systems designer, is most likely, to make a huge impact. Basically, design your own Banking Systems, Law Systems, Education Systems etc. Banking, is easier to get into, than you believe. You can make lots of money, in this sphere. If you want to be very rich in Kenya, you must engage in this sphere, from a Systems approach. But even as a Salesman/Marketer of Equipment, you can make, lots of money here. For Banking, read up on traditional Banking Systems from Africa, or the works of George Ayittey.
Design: This industry is very large, and international. If I was you, and wanted to study something fun and enjoyable, and would make me rich, I would study Design. It is found everywhere. From Clothes design, to Ipod design, to hammer design, to Videogame design and the design, of all kinds of Electronic devices. For you, you could make lots of money perhaps, designing Electronic devices e.g. Ipods, Computers etc. Design them, and sell these designs, in America, where you could have them manufactured easily. It’s a huge industry, you would very much enjoy. In Kenya and Africa, this industry, can be profitable, when it comes to the design and manufacture, of Gadgets, Gadgetry, Tools, Equipment, Inventions, Gimmicks etc. The design part, would be easy for you. It’s the making, that could be difficult. The area in Kenya, to apply this, would be in Agriculture and Trade. Trade, is all about importing things, that people USE. Think about that. Things that people USE, and not need, want or desire. A T-shirt, is something people USE. A shirt, is something people want. You must know the difference. In general, you should design things, people USE, and not things they want, need or desire, or even like. Think about this. A walkman, is something people USE. An Ipod, is something people USE. A Cellphone, is something people need. A Blackberry, is something people want. A Remote Control, is something people USE. Think about this seriously. To make money here, one must come up with designs, of things people USE. If you design things people USE, you will find it easy, to make them. A Blackberry, is not a Design, but an Idea. Ideas can be stolen, Designs not really. Things people like, like watches, are Thoughts. Thoughts cannot be stolen really, but they can be copied, and mass produced, by someone else. In general, Thoughts are used to come up with things people like. Ideas, with things people need, want and desire. Design, with things people USE.
Now, this is kind of complicated, but not. Thoughts, and things people like, like watches, are usually mass produced and sold via what they call Merchandising. Merchandising, is about putting something basic, into an attractive package, and then selling it. This is mostly done in South America. Merchandising, is also done a lot, in Kenya. Ideas, are associated with things people want, need and desire, and also with the Advertising Industry. This is a difficult industry to enter into, as it is associated, with Manufacturing. Most Manufacturing today, is done in Asia. This is too competitive. Design, is associated with Branding. Branding, is about, how you design something. For instance, Mercedes Benz and Lexus, are Designs/Brands. Funnily enough, Mercedes Benzes and Lexus’, are things, people USE. They don’t need, want, desire or like them. They USE them. As said before, you can make lots of money in Design i.e. designing things people USE. The idea here, is to design something uniquely, which is what they call a Trade Secret. Copyrights, are associated with Manufacturing (needs, desires, wants). Patents, with Production (likes). In general, with a Trade Secret, you don’t show people, how you actually make your design. An Aeroplane, is also a Design, and is something, people USE. You basically don’t show people, how you make planes. So, think about this; the difference between a Thought, an Idea and a Design.
Entering this Industry, from areas listed above, is not too difficult.
Merchandising: You can make money here, by ‘designing/drawing’, attractive packages, for people to use. Simply use Photoshop or something like that, to come up with attractive packages, which you can sell. Show your drawings, to Manufacturers and people involved in Production, in Kenya. You are a person, who believes, Kenya has made many Economic gains recently. You believe this, due to the external changes, you see in Nairobi, not realizing that a lot of it, is due to Merchandising. Even the internet connection you use i.e. Orange, is Merchandising. It is a very basic internet connection, using sensors, but has been packaged, in an attractive way. That’s whats going on, in Kenya.
Advertising: You can make money here, by creating adverts, for people to sell stuff. This is not as difficult to imagine, as you might believe. What you need, is a work station, capable of good graphics, usually Apple/Mac Systems, and simply produce Adverts, simple, for sale. Yet still, this might be difficult, because Ideas can easily be stolen. The way to deal with this, is to approach Advertising, from a different approach other than Broadcasting. Most Advertising today, is associated with Broadcasting. You instead, can approach Advertising, from the Sales perspective. What is Sales? Sales, is how people get things, from the maker, to the buyer. If you want to sell clothes, you can sell them via a retail shop, or via a person on the streets (Runnings). That’s Sales. In general, you should mix Sales, with Advertising. Engaging in this, is simple. Look for Wholesalers in Kenya, people who bring things into Kenya in bulk, buy some things, and find a way to sell them, using Advertising i.e. mix Advertising, with Sales. You have to think about this. Don’t use Broadcasting, which is about shouting out loud, the benefits, of owning something. That’s how Advertising is used today. Wholesale, is about the sale of things people want, need or desire. It is associated with Retail. Commerce and Small shops, are associated with things, people like. Distribution and Big Business, are associated with things, people USE. Nakumatt, only sells, things people USE. You could think of opening a mega-store, selling things people like. Like Wal-Mart in America.
Design/Branding: As mentioned before, this is where, you could make lots of money. Designing things people USE. The problem, is making them. You could buy your own machinery, and make them, which might not be as expensive as you might think. Better yet, sell your designs, to people in America. In this scenario, you might want to target, the American market. You are good at this. Another way, is to design your own Machinery, have it made in Kenya (not expensive), and then make your other Designs. Again remember, this area, is very profitable. You can see its potential, with regards to Nakumatt, which sells things people USE. The Microwave we have, and the Water Machine too, are things people USE. Lots of money here. Even in selling the parts, associated with them e.g. the blue water container, for the water machine.
Securities: This industry, is really associated with safety, and not protection or security, as many believe. Safety, is about damage, and hindering it. Security, is about guarding things, in case stolen. Protection, is about watching things, in case, lost. Most Security Guard companies in Kenya, really deal with protection, and protecting people, and not the things they own/ Security. When you think Securities, you are basically thinking safety, and damage. Warehouses, are for, to prevent things from being damaged. The Securities Industry, is huge. It is partially associated, with what they call Defense. Defense, should not be confused with Defence, which is associated, with Security. How to enter this industry, is knowing that Nairobi, is a place people make a lot of deals in. Deals, are associated with Securities, and Safety. This industry, is not too easy to explain, since most people, don’t really talk about it. Still yet, think more about it, as it is rather profitable, if well implemented. This means, providing good service. Providing Advice to others, is part of the Securities industry. The Publishing industry in Kenya, is associated with Securities. It provides that kind of Knowledge, that used for safety. Other industries, associated with Securities, are, Cosmetic Industry, Medical Industry (Medicines, eye contacts etc.), Chemicals Industry, Food Supplements, Insurance Industry etc. Owning a warehouse, is part of the Insurance Industry. Engaging in this industry, Securities, could best be done, via an agent. One could set up an internet website, or do this via publishing. This is all about selling. Selling, is different from Sales. Selling, is simply waiting for a buyer, to show up. Most selling, occurs in markets. The objects, associated with the Securities Industry, are known as Wares. So, how best to engage in all this? You could try the Internet, put up a website, and then promote it (not advertise), to people. Advertising, is often associated with Broadcasting. Promotion, is about telling people, about something. Posters, are the best way to do this, in Kenya. So, probably, think of an Internet/Posters combination. In short, I am saying, that you sell things, associated with the Securities Industry. This can be done, via the internet, or you publishing something (even a pamphlet), telling people, you are selling these things. I also think, you might be interested, in the Insurance Industry.
In all, the above best viewed again, and from the perspective too that, it does speak in all again of, what in all actually, a Parastatal does truly do {and as with regards even, to Workmanship too that is}, but in many ways even, all the above truly speaking about, setting up Parastatals, and to actually help run in all, Anatolia in itself too that is.
Asalaam
'the Arab'
